Every day, doctors and healthcare professionals dedicate themselves to the well-being of others. At Classico, we have always believed that what they wear should do more than simply meet functional needs. It should support their work, reflect their dignity, and inspire pride in their profession.

From the beginning, we have listened to the voices of medical professionals. Their stories and daily challenges have shaped our design philosophy: to create medical wear that unites comfort and practicality with a refined sense of style. This approach has redefined how medical wear is perceived in Japan.

Recognized by Japan’s Medical Community

In February 2025, we asked 160 physicians across Japan to share their honest opinions about medical apparel brands. Their answers affirmed what drives us at Classico.

Doctors ranked Classico No.1 as the brand they “most want to wear” and consider “the most stylish” for both lab coats and scrubs.

This recognition is not just about numbers. For us, it represents a shared belief: that medical wear can—and should—combine functionality and design in a way that truly supports those on the frontlines of healthcare.

From Japan to Southeast Asia — A Shared Vision

Classico may be new to Southeast Asia, but our vision is timeless and universal. We have seen how thoughtful design and reliable functionality can transform not only the way healthcare professionals look, but also how they feel as they care for others.

As we take our first steps in this region, we hope to bring the same sense of trust and inspiration that Classico has earned in Japan. Together, let us shape a future where medical wear reflects both professional excellence and human dignity.

Source

Survey: “Survey on Medical Apparel Brands” conducted by Classico via M3 FastSurvey in February 2025 (n=160 physicians in Japan)